1974
First ibis Hotel – in Bordeaux
1977
Opening of Novotel Morumbi
1983
Accor name appears with its first logo
1985
Creation of Académie Accor in France
1989
Creation of the Formule 1 economy hotel in France
1990
Accor’s entry into the luxury segment with the acquisition of Quatro Rodas/Sofitel chain
1994
Roland de Bonadona takes over Accor
1997
Accor’s logo gains new format
1999
First ibis Hotel established in São Paulo – introducing the concept of budget hotels in Brazil.
2001
Opening of Formule 1 Paraíso in São Paulo
2003
Execution of commitment between Accor and the United Nations Global Compact2006
Mercure brand absorbs Parthenon brand
2008
Launch of A\Club, first version of Accor's loyalty program
2009
Launch of the Plant for the Planet Project
2011
Launch of Planet 21 – Accor's new sustainable development program
2011
Opening of the first Pullman Hotel in Brazil.
2012
Creation of the ibis brands, ibis styles and ibis budget
2012
Accor acquires Grupo Posadas in Brazil
2013
Sébastien Bazin is appointed Chairman and CEO of Accor
2014
Opening of the first ibis Style in Brazil
2015
Accor acquires Fastbooking
2015
New Accor logo bringing the TAG FeelWelcome with a bernarche.
2015
Patrick Mendes is appointed CEO of Accor in South America, replacing Roland de Bonadona
2016
Acquisition of the Fairmont brand
2016
Acquisition of the Raffles brand
2016
Acquisition of the Swissôtel brand
2017
Accor announces that it will take over the management of 21 hotels of Brazil Hospitality Group.
2017
Accoracquires a 50-percent stake in the share capital of Orient Express
02/2018
Accor initiates sale of majority stake in Accor Invest
04/2018
Accor acquires 50% stake in Mantis Group, a South African hotel chain
05/2018
Ibis brands celebrate 200 hotels in South America
08/2018
Novotel Golf & Resort opens in Itu, State of São Paulo
10/2018
Accor reaches the mark of 300 hotels in Brazil with the opening of Novotel Curitiba
12/2018
Accor acquires Mövenpick
Accor acquires AttonHoteles
Accor acquires Adoria
12/2018
Accor launches hostel brand in South America (Largo do Boticário – Rio de Janeiro
02/2019
ALL (Accor Live Limitless), Accor's new lifestyle loyalty program becomes the principal partner and official jersey sponsor of Paris Saint-German Football Club.
03/2019
Accor changes its visual identity.New logo without the word Hotels.
11/2019
Accor and Alibaba Group sign strategic partnership
11/2019
Opening of Fairmont, in Copacabana, Rio
12/2019
Launch of the ALL program in the region
10/2020
From the UK, Thomas Dubaere replaces Patrick Mendes as new CEO of Accor South America
08/2021
First Novotel in Bolivia opens its doors in Santa Cruz.
11/2021
Accor opens its first MGallery hotel in Uruguay.
04/2022
Announcement of the first Tribe Brand Hotel in South America – in Belo Horizonte (Opening Forecast: 1st half of 2023)
07/2022
JO&JOE Rio de Janeiro is inaugurated in Largo do Boticário and JO&JOE Medellín, in Colombia.
01/2023
Accor announces a new global organization, now structured into two divisions: Premium, Midscale & Economy (PM&E) and Luxury & Lifestyle (L&L).
01/2023
Accor launches the Handwritten Collection brand, a portfolio of independent hotels that preserve the personality and authenticity of each owner.
01/2023
Launch of the ALL Signature subscription club in Brazil.
01/2024
Accor and Grupo Marival announce a strategic alliance, incorporating three all-inclusive resorts in Mexico: Marival Emotions Resorts & Suites Riviera Nayarit by Mercure, Marival Distinct Residences & Spa - Handwritten Collection, and Armony Luxury Resort & Spa - MGallery.
05/2024
Opening of the first Handwritten Collection hotel in the United States with Hotel Stratford San Francisco - Handwritten Collection.
07/2024
Accor becomes a Premium Partner of the Paris 2024 Olympic and Paralympic Games.
08/2024
Opening of the first TRIBE brand hotel in the region with TRIBE Medellín in Colombia.
11/2024
Accor surpasses 60 hotels with sustainability certifications in the Americas region.