Timeline

  • 1974

    First ibis Hotel – in Bordeaux

  • 1977

    Opening of Novotel Morumbi

  • 1983

    Accor name appears with its first logo

  • 1985

    Creation of Académie Accor in France

  • 1989

    Creation of the Formule 1 economy hotel in France

  • 1990

    Accor’s entry into the luxury segment with the acquisition of Quatro Rodas/Sofitel chain

  • 1994

    Roland de Bonadona takes over Accor

  • 1997

    Accor’s logo gains new format

  • 1999

    First ibis Hotel established in São Paulo – introducing the concept of budget hotels in Brazil.

  • 2001

    Opening of Formule 1 Paraíso in São Paulo

  • 2003

    Execution of commitment between Accor and the United Nations Global Compact

  • 2006

    Mercure brand absorbs Parthenon brand

  • 2008

    Launch of A\Club, first version of Accor's loyalty program

  • 2009

    Launch of the Plant for the Planet Project

  • 2011

    Launch of Planet 21 – Accor's new sustainable development program

  • 2011

    Opening of the first Pullman Hotel in Brazil.

  • 2012

    Creation of the ibis brands, ibis styles and ibis budget

  • 2012

    Accor acquires Grupo Posadas in Brazil

  • 2013

    Sébastien Bazin is appointed Chairman and CEO of Accor

  • 2014

    Opening of the first ibis Style in Brazil

  • 2015

    Accor acquires Fastbooking

  • 2015

    New Accor logo bringing the TAG FeelWelcome with a bernarche.

  • 2015

    Patrick Mendes is appointed CEO of Accor in South America, replacing Roland de Bonadona

  • 2016

    Acquisition of the Fairmont brand

  • 2016

    Acquisition of the Raffles brand

  • 2016

    Acquisition of the Swissôtel brand

  • 2017

    Accor announces that it will take over the management of 21 hotels of Brazil Hospitality Group.

  • 2017

    Accoracquires a 50-percent stake in the share capital of Orient Express

  • 02/2018

    Accor initiates sale of majority stake in Accor Invest

  • 04/2018

    Accor acquires 50% stake in Mantis Group, a South African hotel chain

  • 05/2018

    Ibis brands celebrate 200 hotels in South America

  • 08/2018

    Novotel Golf & Resort opens in Itu, State of São Paulo

  • 10/2018

    Accor reaches the mark of 300 hotels in Brazil with the opening of Novotel Curitiba

  • 12/2018

    Accor acquires Mövenpick

    Accor acquires AttonHoteles


    Accor acquires Adoria


  • 12/2018

    Accor launches hostel brand in South America (Largo do Boticário – Rio de Janeiro

  • 02/2019

    ALL (Accor Live Limitless), Accor's new lifestyle loyalty program becomes the principal partner and official jersey sponsor of Paris Saint-German Football Club.

  • 03/2019

    Accor changes its visual identity.New logo without the word Hotels.

  • 11/2019

    Accor and Alibaba Group sign strategic partnership

  • 11/2019

    Opening of Fairmont, in Copacabana, Rio

  • 12/2019

    Launch of the ALL program in the region

  • 10/2020

    From the UK, Thomas Dubaere replaces Patrick Mendes as new CEO of Accor South America

  • 08/2021

    First Novotel in Bolivia opens its doors in Santa Cruz.

  • 11/2021

    Accor opens its first MGallery hotel in Uruguay.

  • 04/2022

    Announcement of the first Tribe Brand Hotel in South America – in Belo Horizonte (Opening Forecast: 1st half of 2023)

  • 07/2022

    JO&JOE Rio de Janeiro is inaugurated in Largo do Boticário and JO&JOE Medellín, in Colombia.